Our Farm
Elderberry Edge Farm is a developing farm in Wisconsin built around one clear focus: growing elderberries with care, patience, and long-term sustainability in mind. What began as a personal career shift for Jeffrey Conell—a former web developer—has become a hands-on farming project shaped by learning, planning, and steady progress in the field.
This farm is being built season by season. Every step, from preparing the land to choosing planting methods, is guided by a practical mindset and a deep respect for how healthy farms grow over time.
We Have One Goal
To Provide the Highest Quality
Elderberries and Farm-Grown Products.
Our goal is to create a trusted small farm known for quality, consistency, and honest growing practices. At Elderberry Edge Farm, quality starts long before harvest. It begins with soil preparation, plant selection, spacing, irrigation planning, and careful attention to what works best in Wisconsin conditions.
We are building this farm with a long view in mind. That means making decisions that support healthy plants, resilient harvests, and future expansion into elderberry-based products. Rather than rushing growth, we are focused on doing things the right way—learning from each season and improving each year.
As the farm develops, our commitment remains the same: grow responsibly, handle produce with care, and create something customers can trust from the field to the final product.
Our Discovery
Elderberry Edge Farm started with a simple but meaningful question: what if the next chapter of life was built closer to nature? After years in web development, Jeffrey Conell decided to pursue a different kind of work—something tangible, seasonal, and rooted in the land. Elderberries stood out as a crop with both agricultural value and long-term potential, especially for a small farm model.
The discovery process involved more than just choosing a crop. It meant studying growing conditions in Wisconsin, understanding elderberry varieties, learning about soil needs, and mapping out how a future farm could grow sustainably over time. What made this path compelling was the balance of challenge and purpose: elderberries require planning, patience, and care, but they also offer an opportunity to build a farm with a clear identity.
This stage is still ongoing, and that is part of the vision. Elderberry Edge Farm is not presented as a finished story—it is a real farm in progress, built through experience, adaptation, and a strong commitment to quality from the very beginning.
Our Mission
Our mission is to build a sustainable elderberry farm in Wisconsin that combines thoughtful growing practices with a practical, long-term approach to small-farm development. We want to produce elderberries and future elderberry products that reflect care, consistency, and respect for both the crop and the customer.
That mission also includes building a farm that can evolve responsibly. Jeffrey’s background in web development brings a systems-oriented mindset to the work: plan carefully, improve continuously, and create strong foundations before scaling. On the farm, that means focusing on healthy soil, efficient workflows, seasonal discipline, and steady infrastructure improvements rather than shortcuts.
We believe a great farm is built through daily decisions. The way land is prepared, how plants are maintained, how harvest is handled, and how growth is paced all matter. Elderberry Edge Farm is being shaped around these principles so it can become a reliable source of quality produce and a meaningful long-term project grounded in real values.
Grown With Care at Elderberry Edge Farm
Elderberry Edge Farm is being built with a simple philosophy: healthy growth takes time. We believe the best results come from patience, observation, and consistency—not from rushing the process. From the first planting plans to future harvest seasons, every step is guided by care for the land and a commitment to doing the work well.
This is a farm with a long horizon. The vision is to create a place where elderberries are grown responsibly, where seasonal work is respected, and where every improvement supports the next stage of growth. What we are building today is the foundation for a farm that will continue to develop, improve, and serve its community for years to come.
Jeffrey Conell
Founding Farmer
The Elderberry Edge Farm Team
Jeffrey Conell
Jeffrey is the founder of Elderberry Edge Farm and leads the farm’s planning, development, and day-to-day operations. With a background in web development, he brings structure, problem-solving, and long-term thinking to the process of building a sustainable elderberry farm in Wisconsin.
Laura Kyle
Laura supports seasonal farm tasks, organization, and operational planning. Her focus on consistency and detail helps keep daily work moving smoothly as the farm develops from early setup into future production seasons.
Daniel Oscar
Daniel assists with field preparation, maintenance, and farm infrastructure projects. His hands-on support contributes to the practical improvements that help Elderberry Edge Farm grow stronger with each season.